SEN commits to partnership with Perth Football League

Sports Entertainment Network (SEN) is delighted to announce a landmark partnership with the Perth Football League (PFL), with the network becoming the official radio partner of the PFL in 2025.

After an initial partnership was forged in 2024 - which saw SEN broadcast the PFL’s representative side taking on the best from Victoria, the VAFA, as well as covering a thrilling 2024 finals series - fans will now be able to listen to the match of the round broadcast each week in 2025 via the SEN app.

General Manager Commercial – WA & SEN Teams, Lachlan Smith, said the organisation was thrilled to officially announce the partnership with the PFL.

“It was such a great period of trial between SEN and the Perth Football League in 2024. We were able to broadcast some brilliant football displayed by the best talent in the PFL, where we saw the PFL defeat the VAFA, and then a first-class finals series across August and September. We’re really looking forward to bringing more local content to our audience in 2025.

“The on-demand nature of being able to listen live to local games of footy will give Perth Football League fans an amazing experience at games, being able to listen to the radio call through the SEN app,” Smith continued.

"We were excited to partner with SEN this season and the partnership delivered the Perth Football League all that we hoped it would," PFL Brand and Growth Manager, Jarryd Emery, added.

"Our PFL media broadcast team and SEN's tech team combined to deliver a high-quality broadcast experience that set the standard for community sport in 2024.

"There's a great brand alignment between the PFL and SEN, with a large crossover between our amateur football community and SEN's listening audience, so we're really pleased to continue building upon this foundation for 2025 and beyond."